The Housing Market Group network spans 34 countries, giving advertisers a way to reach both local and international property shoppers. Housing Market Ads turns that reach into 10 $ CPM real estate marketing with targeting controls for location and property intent.
Do not target every country the same way
Cross-border campaigns should be grouped by buyer behavior. Local buyers, regional movers, overseas investors, luxury buyers, and rental shoppers each need different creative and landing pages.
Use country clusters
Developers can test investor markets. Agents can reach relocation demand. Mortgage brokers can focus on eligible lending markets. Insurance agents can focus on licensed service areas. Housing Market Ads helps advertisers build those clusters without losing real estate context.
Expand after the first signal
Start with one country or cluster, then expand once inquiry quality is clear. Predictable CPM pricing makes the testing process easier to plan.
